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CHAPTER 2: LANDSCAPE CONTEXT

By understanding the existing of efforts of in-country stakeholders involved in DRM, private sector networks will be better able to assess gaps in private sector engagement and the potential for a network to add value.  This chapter will guide you through a process to landscape existing private sector DRM efforts in your country through desk research and consultation.  Through this landscaping process, networks will be able to identify specific needs, map them against existing efforts, and pinpoint gaps that still exist. Networks may also choose to use these resources to periodically update their landscape map as private sector engagement efforts in your country evolve.  

 

Note that completing the process described in this chapter relies on meeting with and gathering input from a variety of stakeholders to map their key activities, areas of expertise, and needs.  This can take time and multiple iterations to complete and to keep up-to-date. It should be considered an important ongoing part of the due diligence that should be completed before launching a network.  This landscaping should also be kept up-to-date as new information arises and as new actors come on the scene, to avoid having to conduct a major comprehensive refresh more frequently.

 

The resources in this chapter will help answer the following questions

  1. How can I best identify key stakeholders and actors in my country?

  2. Who are the key private sector actors in my country, and how are they engaged in DRM?

  3. Are there existing private sector networks in my country, and how are they engaged in DRM?

  4. What key government agencies are involved in DRM in my country and what is their current engagement with the private sector?

  5. What are the key UN agencies and NGOs involved in DRM in my country and what is their current engagement with the private sector?

  6. Are there any other key actors in my country engaged in DRM and what is their engagement with the private sector?​

  7. What are the gaps in private sector engagement in my country? What role could a private sector network play in the humanitarian space?

  8. What are the core legal and regulatory frameworks to be aware of that might impact private sector engagement in DRM?

2. Who are the key private sector actors in my country, and how are they engaged in DRM?
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<<CONSULTING WITH PRIVATE SECTOR ACTORS>>

 

Once you have a list of potential companies to consult with, the next step is to connect with them to learn what activities they are already engaged in, what partners they are working with and in what capacity, and what they view as remaining needs for the private sector.

 

During your consultation with private sector actors, some key topics to cover include:

  • How they are currently engaged in DRM actions, or how they have been engaged in past or recent emergencies (examples: developing business continuity plans for themselves or their members, training employees on what to do in case of emergency, investing in backup generators or other equipment, understanding specific disaster risks for their locations throughout a country)

  • If they are engaged, who their partners are (government, UN, NGO, other)

  • What private sector or humanitarian networks and associations they are members of

  • How they receive information on potential disasters and the private sector's contribution to humanitarian actions and disaster risk management

  • Whether they feel the current information sources are sufficient

  • Whether they have a Business Continuity Plan in place and any other activities they undertake to prepare their company or employees for potential disasters

  • What national discussions they are currently conducting or are engaged in on topics related to resilience, disaster risk reduction, preparedness, response, and recovery, and what topics would they be most interested in learning more about

  • Whether they would be interested in being a member of this type of network

  • What challenges they have experienced in past or current engagements with DRM, and any gaps that they have identified that a private sector network could address

 

<<EXAMPLE COMMON ACTORS>>

 

There are a large number of different private sector actors that may be engaged in DRM activities in your country. Though these will differ by context, here are few examples of major private sector actors commonly engaged in DRM (note that this list is not comprehensive):

  • Major telecommunications companies: Digicel, Vodafone, Telma, Airtel

  • Technology companies: Google, Facebook, IBM, Ericsson, Microsoft, Cisco

  • Healthcare/Pharmaceuticals: GlaxoSmithKline, Pfizer, Merck

  • Logistics companies: UPS, DHL, Maersk, Dubai Port

  • Energy companies: Shell

  • Water companies: Coca Cola, Manila Water

  • Financial institutions: Equity Bank, ING Bank, Bank of South Pacific, UBS, Deutsche Bank

  • Insurance Providers: Allianz, Willis Towers Watson, Swiss Re, Munich Re

  • Food companies: Major agricultural producers or supermarket chains (e.g. Tesco, Nakumatt)

  • Foundations of global companies: UPS Foundation, Conrad N. Hilton Foundation, IKEA Foundation, UBS Optimus Foundation

 

Member Network Example: Saglam Kobi, CBi's Member Network in Turkey, was founded in 2011 with strong support by the UPS Foundation.  This support included both financial assistance as well as support developing relationships with other large multinational companies in Turkey, including Google and the World Economic Forum.

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<<SUPPORTING MATERIAL>>

 

Downloadable Landscaping Interview Guides for each key stakeholder type

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